Würth Celebrates 5th Year Of Racing Calendars January 16, 2017
Every New Year brings about change. For you and I this change may be deciding what to start doing more of, or stop doing altogether. It may involve coming up with a list of personal goals and planning how you’re going to reach them. In NASCAR, the upcoming 2017 season is centered on the theme of change and the first green flag has yet to wave! With a new entitlement sponsor in Monster Energy - fans, drivers, and the media alike are optimistic that their fun, edgy brand will attract a younger audience and have a huge presence at tracks across the NASCAR circuit.
One thing that has remained constant throughout the last five years is our annual Würth Racing calendar and the individual who has been responsible for its development since 2012. Claudia Addamo, Senior Graphic Designer at Wurth USA, has been with the company for almost nine years working on large-scale branding projects such as the design of vending machines, car decals, transit van wraps, trade show booths, and apparel.
While Claudia prefers soccer herself, the Würth Racing calendar is one of her favorite recurring projects to work on because it gives her the opportunity to reach and connect with a large audience of passionate Team Penske fans. Over the last five years over 47,000 calendars have been produced and distributed in over ten countries worldwide! Hung in the workplaces of professionals across multiple industries – auto, cargo, woodworking, and technology - the calendar is a reflection of Würth’s quality and commitment to inspiring each and every customer.
Claudia stated “I feel lucky that I’ve been able to create these calendars using Team Penske’s incredible photography! It’s exciting to get such positive feedback on a project that I enjoy, and I hope to continue producing work that fans will look forward to each year.”
A long time sponsor of motorsports activities throughout the world since 1976, Würth is a proud partner of Team Penske and sponsor of 2012 NASCAR Champion, Brad Keselowski. This season Team Penske has their sights set on winning races and putting themselves in a position to win yet another Cup Series Championship.
“These calendars are awesome! It’s really inspiring to see the Würth Racing photos each month and they look great hanging up in our work area at the shop. Keep up the good work!” - Tim Whitaker, 2 Car Crew Member
Follow @wurthracing on Facebook, Twitter, Instagram, and Google+ to get closer to Team Penske, Brad Keselowski, and racing action throughout the 2017 season.
FREE calendar offer available at shopwurthusa.com